FIU HCMBA
FIU HCMBA
FIU HCMBA
FIU HCMBA
FIU HCMBA

FIU HCMBA

After completing our campaign for FIU School of Business’ collaboration with the SBDC, their marketing team contacted us again to work on a new project. This time, the task was to develop a brand aesthetic and marketing campaign for their new Healthcare MBA program. Their need to target a multicultural demographic proposed a unique set of challenges. We held castings, photographed dozens of models, developed some great copy and in the end, we were able to create a dynamic ad campaign that is currently being used for print, online and outdoor media.