We recently had another opportunity to work with the University of Florida College of Journalism and Communication. This time around we were designing for print. We were asked to design their 2017 Dean’s Report, which was printed and sent to nearly 15,000 alumni and donors.
In the past, their Dean’s Reports have always had a corporate feel to them, similar to annual reports and the like. We wanted to try something a little different, that would make the massive amount of data and information they needed to include, be more palatable and easy to read. We decided to design the report utilizing a magazine style layout. The end result was something really beautiful that our client loved. Apparently the American Advertising Federation loved it too, because they awarded us with a Gold Addy in the Printed Annual Report category! Woohoo!
ClientUniversity of FloridaServicesLayout Design
Brand Development
Art Direction
IllustrationAwards2018 Gold Addy Award